The purpose of the study was to assess the views of the cricket viewers of ICL matches both in the stadium and at home about the presence of cheer leaders. Nine cities were covered to represent south, north, east, west and central regions of India in the sample. A total of 904 ICL viewers were interviewed.
This was a national survey carried out in 25 states and union territories of India. This study attempted to understand and analyze the perception of the people about RSS in India. Sample size of the survey was 12491 males aged 18-50 years.
This study was based on the series of matches organized by Indian Cricket League, in Hyderabad, Delhi, Mumbai and Chennai in November, 2007. The aim of the study was to assess the views of the cricket lovers (spectators) about the role of ICL. An interview schedule with 16 close-ended questions was used to collect information from all those spectators who agreed to give interview.